SanRamonRecruiter Since 2001
the smart solution for San Ramon jobs

Senior Manager, Digital Marketing - Email

Company: Robert Half
Location: San Ramon
Posted on: January 10, 2021

Job Description:

Ref ID: 00340-0011638314Classification: Email Marketing ManagerCompensation: DOEAre you looking for a leadership role that can have a large impact on a fortune 500 company during a digital transformation? Do you thrive in building something from scratch only to watch it grow and impact the millions of customers who use your product daily? Our Client's digital growth requires marketing leaders who move fast, have an entrepreneurial spirit to promote new products, unrelenting tenacity to get things done, and can use technology to reach our customers in varying channels. This position is responsible for owning the end-to-end scope of customer communications - from building emails to designing customer journey flows to measuring results. As the leader of our email team, you will use existing communication channels (e.g. corporate emails, push notifications, etc.) and also identify the different ways by which we can reach consumers to expose them to our services and provide a world-class digital experience. - Lead the ideation and management of the strategic roadmap for the email program, partnering with leadership to prioritize key initiatives that drive growth and retention- Develop strategy, execute, and optimize email journeys through data analysis, business feedback, and customer insights- Passionate about testing and analyzing at a strategic level to improve the customer experience, email performance-level metrics, and ultimately the downstream business impact.- Define KPIs and report on performance of both batch and automated campaigns and develop roadmap for A/B tests.- Partner closely with key stakeholders across Robert Half (marketing, technology, product, IT etc.) to identify new ways of promoting RH to drive awareness and engagement amongst consumers- Oversee trigger and lifecycle emails, ensuring emails are regularly optimized to reflect business priorities and keep pace with customer expectations - Reimagine customer touchpoints across the journey to deliver a personalized, dynamic message at the right time in the preferred communication method.- Build and manage the strategy to create an automated customer communication channel to reengage lapsed customers and keep current customers engaged with our brand.- Be able to speak to email best practices and confidently communicate strategy and methods to leadership.- Manage a team of email campaign managersJob Requirements:8+ years of relevant marketing experience in email direct marketingExperience managing large subscriber lists and a proven history with performance-based marketing Highly analytical and able to derive meaning from data through A/B testing and email/other digital campaign optimizationGreat written and verbal communications skillsExperience with both B2B and B2C marketing strategies preferred Demonstrated understanding of lead generation and nurturing best practices Demonstrated ability to coordinate projects with cross-functional teams, including technical, engineering, marketing, design and UX teamsBA/BS, MBA preferredHigh attention to detail and proven ability to manage multiple, competing priorities simultaneouslyBusiness and technical savvy that drives collaboration with all levels and disciplines within the organizationComfortable/experienced working with CRM platforms, Salesforce and Salesforce Marketing Cloud experience a plusThe Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.When you work with us, you're working with the best. Robert Half has been recognized as one of FORTUNE's "Most Admired Companies" every year since 1998 and was named to Forbes' inaugural list of America's Best Temporary Staffing Firms.Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit for more information.-- 2020 The Creative Group. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (

Keywords: Robert Half, San Ramon , Senior Manager, Digital Marketing - Email, Advertising , San Ramon, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Advertising Jobs

Marketing Specialist
Description: Ultimate Staffing is looking for a Marketing Specialist for our Network Security Client in Santa Clara, CA. This is a great opportunity for someone new in their Marketing Career looking to take the next (more...)
Company: Ultimate Staffing
Location: Santa Clara
Posted on: 01/21/2021

Senior Product Marketing Manager
Description: Go-to-Market/Product Marketing Sr ManagerThe Sage Group is seeking a Sr Go-to-Market Marketing Manager for our client, a company that develops plant-based substitutes for meat products.--Less land, fewer (more...)
Company: The Sage Group (Bay Area)
Location: San Francisco
Posted on: 01/20/2021

Senior Marketing Manager
Description: Anaplan, the Connected Planning pioneer, is changing the way the world---s most respected companies do business. We believe in clear, open communication enabling teams to overcome obstacles and move forward (more...)
Company: Anaplan
Location: San Francisco
Posted on: 01/21/2021

Director, Lifecycle & Digital Marketing
Description: Prosper--is built on a simple idea: connect people who want to borrow money with those that have money to invest. Through Prosper, borrowers get access to fixed and low-rate loans and investors in those (more...)
Company: Roman Health Pharmacy LLC
Location: San Francisco
Posted on: 01/20/2021

Commercial Business Intelligence & Reporting Analyst, HQ Pleasanton
Description: At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It---s a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change (more...)
Company: 10x Genomics
Location: Pleasanton
Posted on: 01/21/2021

Product Designer / Marketing Tools
Description: A prominent FAANG company is looking to bring on a Product Designer to work on their tools for businesses. This company is well known as not only a social media powerhouse, but also a pioneer in marketing (more...)
Company: Motion Recruitment
Location: San Francisco
Posted on: 01/21/2021

Creative Solutions Partner
Description: keeps expanding our offering to multi-channel and our creative solutions offering keeps growing while our customers are benefiting from better collaboration between media buying and design (more...)
Location: San Francisco
Posted on: 01/21/2021

Sales & Onboaring Specialist - Nextdoor Advertising Center
Description: TeamNextdoorNextdoor is where neighbors turn for trusted connections and the exchange of helpful information, goods, and services. Nextdoor---s purpose is to cultivate a kinder world where everyone has (more...)
Company: Nextdoor
Location: San Francisco
Posted on: 01/21/2021

WW Marketing Media, Insights and Measurement COE Leader
Description: WW Marketing Media, Insights and Measurement COE Leader 87156 Marketing 1/15/2021 Position Description: We are seeking an experienced and innovative Marketer to lead the formation ofour media, insights (more...)
Company: Lenovo Group
Location: San Francisco
Posted on: 01/20/2021

Digital Marketing Manager
Description: This role will provide the opportunity to take and shape Elixir Medical---s digital marketing strategy and execution to become best in class. As a key member of the marketing team, you will own the company---s (more...)
Company: Elixir Medical Corporation
Location: Milpitas
Posted on: 01/21/2021

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

San Ramon RSS job feeds